Distribution Marketing

EXPANDING CHANNELS

Distribution
Marketing

Our marketing helps you build relationships with resellers, retailers, and the market.

# Overview

Distribution Marketing

Introducing a new brand to the market takes time. It’s even more challenging if you are a distributor with little to no support from agencies and manufacturers. More often than not manufacturers do not have appropriate marketing material. The resellers and retailers also need to be motivated to support you. As the middle person you need to target qualified partners, onboard them and build mutually beneficial relationships. Relationship marketing and timeous deliveries are the foundation for your business.

Our marketing strategies help you build strong, lasting, profitable relationships with resellers, retailers and the market.

We generate brand awareness campaigns to attract qualified resellers and retailers for your sales teams to onboard. We help you interact with the market and direct prospects to the resellers, retailers or online platforms. We increase your brand footprint and products brands footprint locally, regionally, and globally.

Costs, Budgets, and Time Allocations

Every month hours are allocated to strategy, brainstorming, creating, and running of your marketing campaign. We identify the opportunities and the channels to reach the decision makers, customers, and target markets. We then use our Agency Expertise and resources to create or update branded material, execute, and run your campaign. The market feedback from the campaign is pushed into the CRM system (Customer Resource Management) we set up for you.

Your team can log into and make contact, qualify, and explore opportunities for doing business or immediate sales. Our marketing team nurtures the prospects with regular relevant content via mailers and social media until they are ready to place their orders, visit your retail outlets or factories and do business with you. Our ongoing nurturing also focuses on cross and up selling opportunities so revenue from new customers does not drop off after the first sale. The database can also be used for invitations to functions, events, and activations.

NOTE: The hours allocated to you for the month can be diverted to other Agency Expertise if you need to create material for other purposes.

The general recommendation for each industry is as follows:

PACKAGE RECOMMENDED NEXT DETAILS
1 Week Per Month Marketing Campaign Package
2 Weeks Per Month Marketing Campaign Package
2 Weeks Per Month Marketing Campaign Package
3 Weeks Per Month Marketing Campaign Package
4 Weeks Per Month Marketing Campaign Package
Sales Agency Marketing
Dedicated Account Executive
Discounted Rates for Agencies

Note: The above does not include any advertising fees charged by the publications and platforms selected to advertise on. The allocation for advertising budgets will be determined in strategy.

If you have very specific needs for a project or want to budget for more hours than the above, we will quote accordingly.

What we do with your marketing budget

Our goal for you in summary is three-fold

Success Cases: What our clients have to say about us.

Get in touch

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Digital marketing strategy

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